4WM Team Roadmap - October 2024 W1
October
-
Customer revamp + Perks
HTR review, one referall each, one case study each, improved design.
-
PR Legitimacy
Case studies, linked-in game, public partnerships, blogs, website, newsletter
-
Finalize Design & Demo Completion
A complete design and demo that is presentable, incl. demo environment.
-
60 Warm leads
(5) Prior (5) Each Customer, (2) per prtnr: Salto, SNT, RR, Flexi, Mews, Lobbi, CC, MB, Hotek, VIPS (30) warm-colds
-
🎯 Close 2 Hotels 🎯
The Alfred, Bleecker, Keur
November
-
Design Maturity 3.0 - Completion
Top 4 dashboard screens, top 4 app screens.
-
30 Warm Leads
(1) Per partner (20) Warm-cold leads
-
Solidify 1 formal PMS partnership
Vips, Lobbi, RoomRaccoon, StayNTouch
-
🎯 Close 3 Hotels
Any from leads list, or from previous warm candidates.
December
-
🎯 Close: Aves Arosa
Negotiate a 2-year contract.
-
🎯 Close: 1 big project
Reka, Xo, UK group, City Pop
-
🎯 Close: 3 Hotels
Any of previous list
Preliminary Steps
Admin
- Outband invoices, unpaid invoices, accountant, taxes
Messages
- Whatsapp, Email, Business Whatsapp
Unallocated
- Allocate all open tasks: Reminders, Emails, Notes, Noto into Jira or Hubspot
The Pillars
i. Leads
- Out prospects not scheduled a first meeting with.
- Make sure to daily update list, and sent out new emails.
ii. Closing
- All steps needed towards closing contacted prospects: schedule meeting, follow-ups, sending proposals etc.
iii. Onboarding
- Have a daily monitor on the progress of each onboarding roadmap - ensuring a swift completion between 3 weeks.
iv. Customer Success
- Creating new customer batches every two months, listening to pains and gains, and working towards contrac renewal.
a. Admin
- Outbound and inbound invoices, taxes, accountant tasks etc.
b. Partners
- Email each partner each week.
c. PR
- Linkedin, website, blogs, newsletters
d. Product
- Features, pains and gains, kpi's.
e. Stakeholders
- Investors, FFF, provide the necessary updates.